Launch video guides
Practical notes on making a launch video that people watch to the end, whether you make it yourself or have us make it. No invented statistics: where we quote a platform's rules, we link to the page they come from.
How to make a launch video for your startup
What to show in a startup launch video, the order of beats, how long to make it for each platform, and the mistakes that sink most first attempts.
Launch video sizes and lengths for YouTube, Shorts, Reels, TikTok and LinkedIn
Which shape (16:9, 9:16 or 4:5), which length (15, 30 or 60 seconds) and which safe areas to use for a launch video on each platform, with links to the official help pages.
What a SaaS launch video should show
Real product screens, one idea per video, proof instead of adjectives and a single call to action: what belongs in a SaaS launch video and what to leave out.