Launch Video Maker vs Promo.com
Published 28 September 2026. Promo.com's prices, features and terms are from its own pages, checked on 28 September 2026 (see Sources). Prices are the ones its pricing page showed a UK visitor, in pounds, per user.
Short answer: Promo.com is a marketing video maker with thousands of ready-made templates, Getty Images stock clips, licensed music and, on the higher plans, PromoAI videos. It's built for businesses that post video ads and social videos all the time. Plans are a subscription from £29 a month billed yearly, and the licence is for online use. Launch Video Maker is a one-off purchase that writes a motion reel from your website, with facts you approve and music generated for it, for £9 to £49.
| Launch Video Maker | Promo.com | |
|---|---|---|
| What you do | Give us your web address, approve the facts, pick a look and music or let us choose | Pick a template or use PromoAI, then edit text, clips, music and brand yourself |
| Time | A few minutes of yours; no fixed turnaround published, and we email you when it's ready | As long as you spend editing |
| Cost | £9, £29 or £49 per video, VAT included, no subscription | Basic £29 a month billed yearly (£348) or £59 monthly; Standard £59 (£708) or £119; Pro £199 (£2,388) or £399; per user |
| What you get | A motion reel in one of 22 looks with generated music and sound effects; 16:9, 9:16 or 4:5; 3 free edits | 1080p videos with no watermark, Getty Images clips (120 a year on Basic), 200 to 2,000 licensed music tracks, brand kits; PromoAI videos from Standard up |
| Business use | Use it anywhere to promote your business once you've paid, paid ads included | Online advertising, marketing and promotion; no TV or cinema; a downloaded video can't be edited or combined with other footage |
| Who it suits | A one-off launch reel without designing it | A steady stream of social and ad videos from stock and templates |
What Promo.com gives you
Promo.com's UK pricing page lists three self-serve plans, priced per user per month. Basic is £29 billed yearly (£348) or £59 monthly, with 120 premium Getty Images clips, one brand and 200 licensed music tracks, but no PromoAI videos. Standard is £59 (£708 a year) or £119, with 360 PromoAI videos, 3,600 premium clips, three brands and 1,000 tracks. Pro, "for professional marketers and agencies", is £199 (£2,388 a year) or £399, with 3,600 PromoAI videos, 36,000 clips, ten brands, 2,000 tracks and white-label and reselling rights. Business is priced on request.
You can sign up free, with no card, and make as many drafts as you like. Its FAQ says downloaded videos carry no watermark or Promo.com mention, and every plan exports at 1080p. There's a 7-day money-back guarantee, but only if you haven't downloaded, published or scheduled a video.
Using it for a business
Promo.com's pricing page describes its commercial rights as "online use for advertising, marketing, promotions and publications", not including editorial content. Its terms say you can post your videos online and keep using them after your subscription ends. They also say you can't show the videos on television or in cinemas, can't edit a video once you've downloaded it (its images, music or text included), and can't combine it with another piece of video. Only Pro, Pro-Lite, Agency and custom plan users may pass their rights on to someone else. Clips marked "editorial" can't be used commercially at all.
Is that a problem for a launch? It can be. If you planned to cut the video into a longer film or add your own end card afterwards, do it inside Promo.com before you download.
Where Promo.com is the better choice
- You post video ads every week. Thousands of templates and a stock library make volume easy.
- Your video should show real people or places. Getty Images footage covers that. We make motion graphics, not stock montages.
- You're an agency reselling videos. Pro includes white-label and reselling rights.
- You want to edit every frame. The editor gives you that control before you download.
Where Launch Video Maker is the better choice
- You need one launch reel. Pay once per video, with no annual plan.
- You'll use it offline too. Our licence isn't limited to online use, so you can use your reel anywhere to promote your business.
- You want the words written from your site. Only facts you approve go on screen.
- You want a designed look rather than stock. See the looks.
Verdict by use case
- An online shop running weekly product ads: Promo.com. See launch videos for online shops.
- A SaaS or app launch: us. See launch videos for SaaS.
- An agency making videos for clients: Promo.com Pro, since its reselling rights are written into the plan. See launch videos for agencies.
Questions
- How much does Promo.com cost in the UK?
- On 28 September 2026 its UK pricing page showed Basic at £29 a month billed yearly or £59 monthly, Standard at £59 or £119 and Pro at £199 or £399, per user.
- Can I use a Promo.com video on TV?
- No. Promo.com's terms say you may not broadcast, display or perform the videos on television or in cinemas.
- Is Launch Video Maker a subscription?
- No. You pay once per video: £9, £29 or £49, VAT included, with 3 free edits after delivery.
Sources
All checked on 28 September 2026.
- Promo.com: Pricing (UK prices in pounds, plan features, commercial usage rights, money-back guarantee)
- Promo.com: FAQ (no watermark, free sign-up)
- Promo.com: Terms of service (content and use restrictions, reselling, editorial content)